#Google analyics direct url android#

Refer to Campaigns and traffic sources for a technical overview. Google is the most popular search engine, but it isn’t the only search engine Google Analytics considers a source of organic traffic Google Analytics tracks organic search traffic from a list of search engines that includes. Case sensitivity applies for each value you define. Note that Analytics is case sensitive, so utm_source=google is different from utm_source=Google. You can add parameters to a URL in any order. ?utm_source=email_campaign &utm_medium=email &utm_campaign=summer-sale

Separate each parameter-value pair with an ampersand. List the parameters and values as pairs separated by an equal sign. There is a range of ecommerce dimensions and metrics to report on your website’s ecommerce activity. A type of URL tagging, using UTM codes ensure your destination URLs are labelled with specific campaign names when they’re reported in Google Analytics. Ecommerce Purchase An ecommerce purchase occurs when Google Analytics collects a purchase event. When a known source is used, that source will be attributed to the session. If you want to set up your custom campaigns manually, make sure you separate the parameters from the URL with a question mark. Google Analytics will only assign direct as a last resort. Otherwise, you should use the Google Analytics Campaign URL Builder. If you are advertising an iOS app, use the iOS Campaign Tracking URL Builder.

#Google analyics direct url android#

Important: If you are advertising an Android app, use the Google Play URL Builder. If you used these parameters, your custom-campaign URL would be: utm_campaign = summer-sale to identify the overall campaign.utm_medium = email to identify traffic from the email campaign vs.utm_source = summer-mailer to identify traffic that results from your Summer Sale email campaign.To find this information, I clicked on the Behavior tab and selected Site Content. For the purpose of this example, we waited a day or two before diving into our NMC Google Analytics to see how the query string was performing. Each parameter-value pair then contains campaign-related information.įor example, you might use the following parameter-value pairs for your Summer Sale campaign: After you have the redirect in place, you’re ready to start tracking. For example, if you have two call-to-action links within the same email message, you can use utm_content and set different values for each so you can tell which version is more effective.Įach parameter must be paired with a value that you assign. utm_content: Used to differentiate similar content, or links within the same ad.If you're manually tagging paid keyword campaigns, you should also use utm_term to specify the keyword. utm_term: Identify paid search keywords.utm_campaign: The individual campaign name, slogan, promo code, etc.utm_medium: The advertising or marketing medium, for example: cpc, banner, email newsletter.that is sending traffic to your property, for example: google, newsletter4, billboard. utm_source: Identify the advertiser, site, publication, etc.There are 5 parameters you can add to your URLs: